Petra Friedlaender supports organisations in change — from strategy processes and change projects right into daily process and team work. A systemic change manager and coach, she works on mission statements and values as much as on developing managers and teams. In workshops and in strategy and team meetings she facilitates where direction and understanding are called for. Her coaching rests on systemic training and the CAPTain potential analysis.

„After the workshops with you we see with fresh eyes how we can develop further and what needs doing now. Thank you very much for your support."
Areas of focus
- Organisational development
- Change management
- Strategy processes
- Process support
- Leadership training and development
- Team development
- Mission statement and values development
- Facilitation of Workshops, Strategy and Team Meetings
- Coaching
Qualifications
- Systemic change management, SO Beratergruppe, Hamburg
- Systemic coaching, die coachingakademie, Hamburg
- Self-management with the Zürich Resource Model, die coachingakademie, Hamburg
- Certification CAPTain Potential Analysis, CNT, Hamburg
- Studied communication studies, economics and political science
Client testimonials

„We are more than happy with the result. Thank you again for your very good work. We would like to work with you again."

„initio works in the sensitive, complex and fast-moving field of strategy consulting not only efficiently, but with foresight, lasting impact and passion. The ideas from working together still feed into our day-to-day business at Sony Music."

„Many thanks again for the excellent collaboration, the organisation and the very good workshop results."



