"Change!" – Das Buch zur Website

Change! THE book on change management. It gives newcomers and experienced practitioners alike a comprehensive, systematic overview of (almost) every aspect of change management. This website may offer you a vast and varied body of information, but a coherent overall picture is easier to gain from the book. Book and website complement each other in that respect: for the systematic, structured overview, the book is the place to start - for individual questions ranging from employment law through methods to project management, the website can offer you more specific and sometimes more current information.

What is special about “Change!”? How does it differ from other books on change management?.

The “USP”

There are plenty of books on the market, and it does not differ from all of them in the same way. Even so, three features set it somewhat apart:

Focus: the change manager

At the centre of this book, therefore, are not methods, tools and techniques (although they are given their due), but we change managers ourselves: our perceptions, our emotions and the options open to us!

Would you like to take a look at the table of contents?

A sample extract is also available on the Schäffer-Poeschel website.

”The standard work on change management” – extracts from reviews of the 1st edition.

Press reviews

”… a treasure chest full of surprising and helpful ideas.” OrganisationsEntwicklung 3/2010

“At last, a book that describes vividly what to do and what to leave alone in different kinds of change process. (…) A textbook could hardly be built up in a more reader-friendly and better structured way. (…) The language is plain and clear.” managerSeminare 11/2010

“‘Change!’ is different. Better, in fact. More concrete. Packed with surprising insights. Which may have something to do with the fact that Winfried Berner has been working as a change manager for two decades. And that he dares to name those who thwart change: all too often, they are the managers.” impulse February 2011

”… an excellently written guide and workbook for change management that succeeds (…) This book is a real treasure chest, with plenty of food for thought and practical help to offer not only the novice in the field, but also the in-house consulting department and the old hands of the consulting industry. It will soon establish itself as the standard work on change management.” MWonline

“Someone with more than 20 years of experience as a consultant and coach in change management lays out every facet that has to be considered, from competitive pressure through the quality of staff to preparing for a crisis. Exemplary, fifteen times over.” Werben & Verkaufen 27/2010

“The chapters are clearly structured throughout, and many interim conclusions and a closing summary make it easier to take in. The individual cases can be read independently of one another.” wirtschaft + weiterbildung 10_2010

”… a practical, solution-focused book. A book that helps you grasp complex social situations and shape them successfully.” Personal 11/2010

“‘Change!’ stresses the importance of intuition in change management - but it does not stop at stressing it; it offers the chance to develop and cultivate it.” Deutscher Olympischer Sportbund, Vereins- und Verbands-Service

“getAbstract recommends the book to all management consultants and managers who have to push through turnarounds, reorganisations, changes of strategy and process improvements in companies.” getAbstract

“The author sets store by the insight that not everything in change projects can be planned and that much depends on the intuition of those involved - which can, however, be developed.” Harvard Business Manager 8/2010

And this is what readers say.

Extracts from Amazon reader reviews

“An exceptionally practical book.”

“The typology it introduces is the first I have come across that I find genuinely useful.”

“It points out the classic wrong turns in change management that come from trusting your own intuition too far or overrating your self-perception.”

“The author’s dry humour helps the pages turn quickly.”

“The case studies are taken straight from life.”

“The case studies are written very vividly, are very true to life and are backed up again and again with useful background and academic information. In this way Winfried Berner avoids splitting the book into a theory part and a practice part, and delivers the theory needed exactly where it is needed. ”

“The author loves the subject - and you can feel it. Highly recommended!”

“Even old hands at change will draw useful insights from this book and, against expectation, see new connections.”

Verdict: a successful combination of case studies for practical use and the underlying theory - presented clearly and in a form that is easy to handle.”

Where can you get the book?.

Bookshops

The quickest way is to order it from Amazon or from the publisher’s online shop. (Ordering directly from the publisher earns both this mid-sized publishing house and me as the author a considerably higher return.) But of course you can get it just as easily from a bookshop or another online retailer.