Winfried Berner
Senior consultant
main areas of expertise
- Tricky post-merger integration
- Change-management in complex environments
- Ambitious cultural change projects
- Restructuring
Winfried Berner’s career path
- Since 1995 – specialized in PMI, change-management, cultural change and restructuring projects
- 1985 – 1994 The Boston Consulting Group
- 1984 – 1985 Freelance work in psychological management consultancy
- 1977 – 1985 Communications trainer, science journalist
Publications by Winfried Berner
- Culture Change – Corporate Culture as a Competitive Advantage; Schäffer Poeschel Verlag (2012, New Edition 2019)
- Internal customer orientation as a key (case clinic); Organizational development 2/2019 (with Karin Gisinger; in preparation)
- Systemic Post-Merger Integration; Schäffer Poeschel Verlag (2017)
- Cultural change from the top: often the better alternative; Organizational Development 4/2017
- Encouraging Leadership – For a Culture of Growth (with Regula Hagenhoff, Thomas Vetter, Meik Führing); Schäffer Poeschel (2015)
- Different markets, different customs – understanding industry cultures and using them in change projects; Organizational Development 3/2012
- Change! – 20 case studies on restructuring, turnaround, process optimization, reorganization and cultural change; Schäffer Poeschel Verlag (2010. 2nd ed. 2015)
- Cultural Due Diligence – On the incompatibility of corporate cultures and their reasons; Organizational Development 1/2008
- Reduction of internal frictional losses; Corporate Management Handbook 5/2000
- Success factors for marketing and sales (together with Dr. Jürgen Peper) Pharma Marketing Journal 2/1999
- Change Coaching (together with Frank Glücklich); Social Management 1/1999
